5. Rocket Mortgage’s success helped drive Quicken Finance to be the greatest lending company in the country

Needless to say, consumers was indeed quick to rotate regarding a vintage brick-and-mortar home loan technique to Skyrocket Mortgage’s electronic one to. The convenience offered by the lending company is unmatched when the brand new brand name first released, and it was not well before Rocket Mortgage try while making a genuine label to possess itself and you may difficult probably the most readily useful banks to have mortgage financing.

Dan Gilbert’s thought of putting the borrowed funds techniques on the internet might have appeared innovative back into 1998, however, Rocket Mortgage’s timely boost in the marketplace proved one to his tip try the way in which into the future. As the Skyrocket Mortgage continued to get dominance one of consumers, the company’s competition made an effort to catch up by simply making their own online techniques-however, Rocket Mortgage’s exclusive technical truly revolutionized the mortgage world.